A city you’ve seen. But never like this.
For Acciona and Fundación ONCE, we turned Google Street View into a tool to expose invisible barriers in everyday mobility.
We revealed a second version of the city: one shaped by obstacles. Using a Google Street View hack, we captured streets from a wheelchair user’s perspective, where poorly parked scooters and motorbikes become daily barriers. Released on the International Day of Persons with Disabilities, the campaign reframed a common behavior into a visible problem, urging users to park responsibly and making accessibility impossible to ignore.
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