Acciona Movilidad needed more than campaigns. They needed a voice.

We built a social presence from scratch, a system that could work every day, react to culture, and occasionally land a real idea.

For Halloween, we turned climate change into a monster. Not a metaphor. An actual creature living in the city, made of pollution, invisible until we gave it a face. El Monstruo Invisible del Cambio Climático stopped the feed and started a conversation.